Google Holocaust
So far, we’ve seen Google killing basically everyone who make them big.
They’ve been killing affiliate marketers by banning redirected, cloacked, framed and even single page websites, and they’ve been killing email marketers by banning websites that have opt-in page in it as ‘low quality’ landing page.
They’ve been killing Adwords users since 3 months ago which peaked in these 3 days, and they’ve been killing SEOers (yes they affected too) by implementing their new toys.
Adsense users by far still don’t get any significant trouble yet. At least no mass banning. The problem is, many honest advertisers on Adwords get busted permanently for no reason, and this will affect Adsense users’ income one or another way since good paying ads are disappearing.
Here’s the question, are these holocausts really bring any good to internet users? Would this kill spammers, scammers, and black hatters even more as G wished for and ‘calculated’ on? I personally don’t think so…
G know that if they strive to keep their users pleased, they would eventually dominate the search industry. At least they hope and ‘calculate’ so. But they seems to forgot that they also need to help both side which is their advertisers to create the synergy.
Instead of helping them to improve anything, G slaughtered them with no warning, no demand, and no second chance. The most heartless action was that all this was executed by their ’secret robots’ that can’t even judge good people from bad people.
This unacceptable and very unprofessional way to solve a problem surely get many radical responses from many people who’ve affected the most. Google has sold their most loyal customers out.
Soon, G users would experience much improved search results. Because they’re all ruled by G’s robots to please their eyes. But what really missed out are great websites that has great content and offers, just because G bots think their users wouldn’t like them. What they’re really doing is trying to kill creativity and ‘diversity’ as mentioned in SE Land.
Yahoo – Microsoft
Meanwhile, the advertisers, the small business owners, and the publishers will focus their attention, time, energy and money on more stabilized systems offered by other search engines. This will affect users and eventually will trigger a huge movement on the face of internet searching experience by anyone in the world, one way or another.
This moment can’t be better for these two smaller giants. They just form an alliance on the searh industry. It’s not clear yet what kind of partnership they would have, but clearly this is the right moment to win the heart of those honest people who had get slaughtered by Google.
Advertisers would spend much more money than ever which resulting in more ads and improvement of user experience on other SEs, SEOers will focusing on establishing a long term high rank positions on other search engine, resulting in more and more quality content and revenue, and many more.
It’s still too soon to tell who will win the battle. Change vs status quo, trend creator vs trend follower, robots vs human.
All this makes me thinking: has G give enough time for users, their ‘affiliates’ and customers, and everybody else to get used to the change? Is Google moving and changing too fast that no one left can catch them? Will this be the worst mistake Google done to everyone else including themselves?

